Social norm(s) addressesd:
“To be seen as successful in the community men should have a large family”; “A woman’s worth is linked only to her ability to bear and bring up children”
Organisation: MSI
Gagarabadau uses three complementary strategies: Tea Vendor business training, mobiliser-led peer to peer conversations and the diffusion of the term ‘Gagarabadau’ (a Hausa term used to describe a respected man) to engage men and address social norms linking large families to men’s status and the role of women in family decision-making and income generation.
Evidence brief